Origin
CERCANO
/serˈka.no/ (adj.)
close · near
The most meaningful discoveries are often the ones closest to you.
Cercano is a production studio focused on visual storytelling across luxury travel and hospitality. We partner with brands who understand that the most lasting impressions are made by moments that are felt before they are noticed.
Our work captures the texture of a destination, the light at a certain hour, and the rhythm of a place you find yourself longing to return to after you've left.
TEAM
Alex Ortega
Partner/Creative Director
FOLLOW
Mack Woodruff
Partner/Director of Photography
FOLLOW
SERVICES
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We work closely with clients to define the story. This includes concept development, narrative structure, visual direction, and overall production planning.
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Photography and cinematography, handled on location. Covers shot planning, scheduling, and coordination. Work is captured in both digital and film formats as needed.
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Image curation, editing, color grading, sound, and delivery. Includes everything needed to shape and finalize the work across photo and film.
Get in Touch
We work with teams across travel and hospitality to tell thoughtful, place-driven stories. Get in touch to explore what we can create together.